We are the RareKind London Creative Agency.
We produce art based projects for brands and businesses.

We have been lucky enough to collaborate with Universal Pictures on an ongoing basis for box office smash hit movies including Fast and Furious, Jurassic World, Secret Life of Pets and James Bond.
For each project, we work closely with the team at Universal to develop creative concepts that capture the movie’s theme and that can roll out globally.
We then curate and manage artists to create work across a mix of styles; graffiti, illustration, digital, portrait and typography. We then produce exclusive content that is used as a reward for customers who pre-order tickets.

Iconic Offices
We have worked with Ireland’s leading co-working business Iconic Offices on a number of their buildings and we’re pleased to say that no two jobs have been the same thanks to the amazing range of architectural and interior styles they offer.
For Iconic’s largest building The Masonry in Dublin, we were commissioned to create and produce the branding for both the office space and the cafe as well as building an exclusively Irish Team of artists to produce work large scale artworks and way-finding throughout the 70,000sq and 6 floors.

We also overhauled their 6 story shared office building The Greenway in central Dublin, creating branding for their in-house café and colour coordinated large scale murals, artworks and way-finding throughout the offices.

For Iconic’s Wellness certified workspace The Lennox building we had fun working across a broad range of spaces and surfaces that saw us create floor artwork, external signage onto the building’s façade, beautiful large scale murals onto concrete as well as curating and installing original framed artworks by influential young Irish artists through the building’s 4 floors.

For some of Iconic’s smaller period properties we have curated and installed original framed artworks for communal and meeting room areas.

We have been lucky enough to collaborate with Universal Pictures on an ongoing basis for box office smash hit movies including Fast and Furious, Jurassic World, Secret Life of Pets and James Bond.
For each project, we work closely with the team at Universal to develop creative concepts that capture the movie’s theme and that can roll out globally.
We then curate and manage artists to create work across a mix of styles; graffiti, illustration, digital, portrait and typography. We then produce exclusive content that is used as a reward for customers who pre-order tickets.

We worked alongside Earn Media on project for Universal Pictures latest Fast & Furious film,
F&F 8.
RareKind curated and managed 6 artists with a mix of styles, graffiti, illustration and typography to produce bespoke artwork based on the film to push pre-order ticket sales.
Upon receipt of ordering of pre order tickets, the customer received a digital art package containing all the artwork, some markets produced printed versions.
The projects aim was to be innovative and smash engagement levels which was achieved in a big way having 52 markets take on the campaign over 37 languages. All territories took part using images online and some cinemas put on exhibitions in their foyers.

We had the pleasure of heading back to Brighton; home to the original RareKind Gallery; to produce a rooftop mural for the offices of Clearleft. We commissioned a collaboration between two hugely talented artists for the job, Gary Stranger and Pref and the results have seen the piece becoming a well loved landmark in Brighton. ? Answer Photos kindly supplied by James Gilyead. Check the time-lapse video below also. Enjoy!    

An on-pack promotional campaign brought Naked and RareKind London together, when we were asked to produce a large-scale mural painting using spray paint showcasing the ‘juiciness’ of Naked!
The artwork we produced was then used in a massive online, point of sale and on pack promotional campaign.