Arsenal – Champions 2026
Project
Arsenal commissioned RareKind, in collaboration with Any Surface, to deliver a large-scale painted installation across the Danny Fiszman Bridge at Emirates Stadium. Measuring approximately 65 metres long and five metres high, the artwork featured the statement “This Belongs To All Of Us”, creating a bold and welcoming message for supporters arriving at the stadium.
Process
RareKind managed the production from planning through to completion, developing a clear installation strategy around the stadium’s operational requirements. The artwork was painted by a four-person team during a single overnight shift, beginning after the site closed and finishing before it reopened the following morning.
Working across a tightly controlled live environment, the team used specialist access equipment and carefully coordinated each stage of the installation to maintain accuracy and consistency across the full length of the bridge. The entire 65-metre artwork was completed in approximately 14 hours.
Outcome
The completed installation transformed the Danny Fiszman Bridge into a powerful arrival point at Emirates Stadium. Its scale, clarity and inclusive message strengthened the sense of identity and belonging around the site while creating a memorable visual experience for supporters.
Delivered within one overnight working window, the project demonstrated RareKind’s ability to manage ambitious, time-sensitive installations safely and efficiently without compromising the quality of the finished work.




