RareKind x Naked
An on-pack promotional campaign brought Naked and RareKind London together, when we were asked to produce a large-scale mural painting using spray paint showcasing the ‘juiciness’ of Naked!
The artwork we produced was then used in a massive online, point of sale and on pack promotional campaign.
RareKind x Sol Beer
To launch Sol Beer’s Local Heroes project, we worked with advertising agency BBH to produce a series of films that celebrate some of our RareKind collective of artists.
Four films were made featuring artists Matt Small, Beste Eve, Ben Slow and Ino sharing the story of their creative process.
RareKind founder David Samuel produced hand painted quotes and lettering that featured in each of the films.
RareKind x Relentless
Rarekind were asked by Relentless Energy Drink to produce an installation for their Soho store that captures ‘energy and movement’.
We collaborated with Jamie Julien Brown to create an installation using mirrored acrylic with gloss paint and el wire.
Check the video produced and directed by Lyle Lindgren.
RareKind x Pentand Brands
Working alongside the ever so talented Stu Ross-Sheran, a CD at Pentland Brands we produced this large wall painting at their offices in Finchley, North London. Stu re-branded the company and we produced paintings inside and out along with some hand pulled screen prints which were drum scanned and used as texture and colour for business cards and letterheads etc. Amazing project.
RareKind x Breaking Bad DVD Release
RareKind teamed up the Big Money Screen Gang and Sony Home Entertainment and produced this film for the Breaking Bad series 6 DVD launch.
Working with RareKind artists Aroe and AVK we produced a large-scale mural depicting a selection of scenes from the series. Alongside this we were also commissioned to write, storyboard and produce an accompanying promotional film.
Images from the painting were photographed, printed onto a banner used the read-o-graph of the Prince of Wales Cinema Leicester Square for the promotional screening.