We are the RareKind London Creative Agency.
We produce art based projects for brands and businesses.

We collaborated with Gary Stranger to produce illustrations and digital animations in his unique letter style for the BT Security social media campaign.

We have been lucky enough to collaborate with Universal Pictures on an ongoing basis for box office smash hit movies including Fast and Furious, Jurassic World, Secret Life of Pets and James Bond.
For each project, we work closely with the team at Universal to develop creative concepts that capture the movie’s theme and that can roll out globally.
We then curate and manage artists to create work across a mix of styles; graffiti, illustration, digital, portrait and typography. We then produce exclusive content that is used as a reward for customers who pre-order tickets.

We have been lucky enough to collaborate with Universal Pictures on an ongoing basis for box office smash hit movies including Fast and Furious, Jurassic World, Secret Life of Pets and James Bond.
For each project, we work closely with the team at Universal to develop creative concepts that capture the movie’s theme and that can roll out globally.
We then curate and manage artists to create work across a mix of styles; graffiti, illustration, digital, portrait and typography. We then produce exclusive content that is used as a reward for customers who pre-order tickets.

We have been lucky enough to collaborate with Universal Pictures on an ongoing basis for box office smash hit movies including Fast and Furious, Jurassic World, Secret Life of Pets and James Bond.
For each project, we work closely with the team at Universal to develop creative concepts that capture the movie’s theme and that can roll out globally.
We then curate and manage artists to create work across a mix of styles; graffiti, illustration, digital, portrait and typography. We then produce exclusive content that is used as a reward for customers who pre-order tickets.

We worked alongside Earn Media on project for Universal Pictures latest Fast & Furious film,
F&F 8.
RareKind curated and managed 6 artists with a mix of styles, graffiti, illustration and typography to produce bespoke artwork based on the film to push pre-order ticket sales.
Upon receipt of ordering of pre order tickets, the customer received a digital art package containing all the artwork, some markets produced printed versions.
The projects aim was to be innovative and smash engagement levels which was achieved in a big way having 52 markets take on the campaign over 37 languages. All territories took part using images online and some cinemas put on exhibitions in their foyers.